AI, ChatGPT, automation – where would writers go?
They are busy leveraging these new tools to streamline repetitive processes and sprinkle creativity over everything new. If your team still needs to figure it out, here’s where I come in.
What I do
Hi, I am Asmita and I am currently working as the Senior Content Marketer at SquadStack.
SquadStack is a SaaS-Enabled Talent Marketplace for Telecalling & Inside Sales for high-growth enterprises. It seamlessly integrates human expertise, AI, and cutting-edge technology.
As a Content Marketer, I have worked for different B2B and B2C brands in the Indian, U.S., and Japanese markets (MaverickRE – previously Auctm, Fluent8, White Panda, Delhi Food Walks, The Local Tribe, etc.) across product marketing, brand awareness, and demand generation.
During my academic pursuits, I worked alongside the renowned professor and published author Dr. G.J.V Prasad for my Master’s dissertation (M.A. English, J.N.U.) on The Compelling Consumer: Children in Indian Advertisements.
Here are some sample projects that I have worked on over the years.
- Reports and E-books
- PR Articles
- Customer Success Stories
- White Papers
- Blogs: Sample 1 & 2
- PDFs and Onboarding Kit
- Website Ideation, Copy, and Wireframe
- Video Scripts & Direction
- Explainer Videos
- Sample Fintech Article
- Short Film Review
- Social Media Copy
I am a student of English Literature, and have heavily dealt with analysis, perspectives, and the possibility of multiple interpretations. What stands out when it comes to marketing content is the absolute simplicity and the nakedness of content, whether long or short.
When I am not working, I enjoy reading and writing fiction, listening to jazz music, and appreciating good food with friends.